RETAIL BANKING CUSTOMERS AND TRANSACTIONS IN BRAZIL: COMPETITIVE TRACKING

DECEMBER 2025 COMPETITOR MONITORING REPORT

2025 Q1, 2025 Q2. 2025 Q3 and 2025 Q4 (quarterly data)

FREE REPORT:

Competitor monitoring overview (quarterly market share growth ranking) 

PREMIUM REPORT:    

Quartely information, banking customers* by company and location

Quartely information, banking transactions** by company and location

* The number of clients is calculated for customers who have at least one active debit card, credit card, or credit portfolio, and whose debts exceed the R$ 100 limit.

** The number of transactions refers to all active transactions involving any type of credit portfolio, including credit contracts that are reported separately and appear as more than one operation (credit cards, revolving credit, payroll loans, vehicle loans, personal loans, etc.).

Customer Growth, Transaction Volumes and Competitive Intelligence Across Brazil’s Banking Industry

The Retail Banking Customers and Transactions in Brazil: Competitive Tracking Report provides a comprehensive view of customer acquisition dynamics and transaction activity across Brazil’s financial sector. This Excel-based database enables users to monitor competitive positioning, identify market share shifts, and evaluate customer growth trends among banks, digital institutions, fintech companies, and other financial players.

Designed for banks, insurers, consultants, investors, payment companies, fintech firms, and market intelligence teams, the report consolidates standardized indicators on customer base evolution and transaction activity, enabling detailed competitor benchmarking within one of the world’s largest banking ecosystems.

The report includes historical quarterly information from 2014 onward, allowing users to analyze long-term structural changes and identify emerging competitive trends in Brazil’s financial services market.

Why This Report Matters

Brazil represents one of the largest and most dynamic financial markets globally, with strong competition among traditional banks, digital institutions, fintech platforms, and specialized lenders. Customer acquisition and transaction growth have become central metrics for understanding market leadership and identifying competitive shifts.

Tracking how institutions expand their client base and increase transaction activity provides valuable signals regarding market positioning, customer engagement, and strategic direction.

This report transforms fragmented regulatory information into a standardized benchmarking database designed to support strategic decision-making and competitive analysis.

COMPANIES:  

More than 1400 companies analyzed, including players like NU PAGAMENTOS  - ITAU  - BRADESCO  - BB  - CAIXA ECONÔMICA FEDERAL  - SANTANDER  - MERCADO PAGO / MERCADO LIBRE  - PICPAY  - BCO CSF S.A.  - BTG PACTUAL  - BANCO C6  - INTER  - MIDWAY S.A. - SCFI  - BMG  - CREFISA S.A. CFI  - REALIZE SCFI  - MERCANTIL DO BRASIL  - BRB  - AGIBANK  - NEON PAGAMENTOS IP  and many others