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INSURANCE DISTRIBUTION CHANNELS IN SPAIN - MARKET RESEARCH REPORT


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MARKET RESEARCH REPORT RESULTS 2022.12 (includes data from 2017 to 2022)

Instant downloads 2022.12 available:

Option 1: MARKET RESEARCH 2022 (EXCEL)
Option 2: FREE eBOOK 2022 (PDF)
 

This market report offers a complete evaluation of the insurance sales channels in Spain considering the distribution structure in each of the Life and Non-Life coverages.   

Insurance sales channels structure is analyzed, both in volume of brokered premiums and brokerage commissions in each insurance coverage, separating the volume between Individual Brokers, Brokers that operate as a company, Individual insurance agents, Agents that operate as a company and Bancassurance.

The report is delivered in EXCEL format (with immediate download upon purchase) and allows comparing the information for different periods (2017, 2018, 2019, 2020, 2021 and 2022) in each channel and in each type of insurance. Additionally, the ratios of commissions vs. premiums are compiled for each channel in each type of insurance, throughout the periods analyzed.

Also the research analyzes the structure of sales channels in the insurance market in Spain considering what percentage of the volume corresponds in each period to:

.Individual brokers
.Corporate brokers
.Individual insurance agents
.Corporate insurance agents
.Non-exclusive bancassurance operators
.Own agents, employees and other similar forms of sale
.Exclusive bancassurance operators
.Own offices and direct channels
.Sales through internet portals and similar
.Other forms of insurance marketing

The breakdown by channels is compared by discriminating the LIFE coverage, the NON-LIFE coverage and the general average for the total LIFE and NON-LIFE, thus allowing the evaluation of the role of each channel according to the type of insurance.

This research analyzes the distribution in number of clients for each coverage (automobiles, fire, accidents, life, etc.) allowing you to appreciate which are the relevant coverages by each insurance sales channel in the market today.

Statistics and historical data are compiled up to the present on the evolution of the number of insurance intermediaries in Spain (number of exclusive agents, tied agents, company agents, exclusive and tied bancassurance actors, brokers, and reinsurance brokers).

The research also analyzes the relative weight of insurance intermediaries for each of the country's geographical districts, taking the Spanish national average as a point of reference.

Finally, segmentation data is collected by number of insurers with which intermediaries operate, intermediary billing volume, type of coverage in volume and number of clients.

Below is the outline of the report's contents:

TABLE OF CONTENTS:

.Sources and references

.Analysis of premiums and brokerage commissions by sales channel and type of coverage

.Intermediated premiums, intermediation commissions and ratios per channel in each coverage (2017-2022)

Summary by channel: Brokerage volume by type of insurance and coverage

.Structure of business channels in Volume of Brokered Premiums (2017-2022)

.Structure of business channels in Volume of Brokerage Commissions (2017-2022)

.Structure of business channels in Commissions vs. Premiums ratio (%) (2017-2022)

Brokers, Agents, Bancassurance, Own channel, Exclusive, Internet and others

.Sales channel structure for the total LIFE and Non-LIFE activity (2017-2022)

.Structure of sales channels in LIFE coverage (2017-2022)

.Structure of sales channels in Non-LIFE coverage (2017-2022)

Analysis of the structure of sales channels in number of clients

.Number of current policies, for each coverage, according to sales channel (2021)

Sizing the number of intermediaries

.Exclusive agents, linked agents, company agents, exclusive and linked bancassurance, brokers, brokers and reinsurance brokers (2019-2022)

.Individual brokers (2006-2022)

.Brokers (companies) (2006-2022)

Geographical distribution

.Intermediary penetration (agents and bancassurance) by geographic district (2021)

Sales Channel Commissions

.Structure surveyed for Brokers, Agents and Bancassurance (2022)

Segmentation

.Segmentation by number of insurance companies with which the intermediary operates (2014-2022)

.Segmentation by intermediary billing volume (2014-2022)

.Segmentation by individual or group insurance, in clients (2022)

.Segmentation by individual or collective insurance, in volume (2022)

 

BUSINESS LINES ANALYZED SEPARATELY BY SALES CHANNEL 

Personal accidents
Healthcare
Automobiles
Transport
Fire
Agricultural Insurance
Heist
Other damage insurance
Nuclear Civil Liability
Civil Liability
Credit
Surety
Miscellaneous losses
Legal defense
Multi-risk Home
Multi-risk Communities
Multi-risk Businesses
Multi-risk Industry
Miscellaneous multi-hazards
TOTAL NON-LIFE
Individual life
Group life
TOTAL LIFE
TOTAL