Banks in Ecuador - December 2024 Rankings

Analysis of Private Banking Rankings in Ecuador

The Ecuadorian banking sector has shown steady growth, with private banks playing a crucial role in the country's financial system. According to the Rankings of Banks in Ecuador report, based on data from the Superintendency of Banks of Ecuador and financial statements of banking entities, private banks collectively managed assets worth USD 68,925 million as of December 2024. The report provides key insights into market share distribution, credit allocation, and profitability within the sector.

As of December 2024, private banks in Ecuador held total deposits amounting to USD 53,062 million, with total loans reaching USD 45,934 million. Liquid assets, including cash and cash equivalents, stood at USD 8,678 million, reflecting the liquidity position of the banking sector. The net result for the period was USD 660 million, highlighting the profitability of the industry despite economic challenges.

Market Share by Total Assets

The ranking of private banks by total assets shows Banco Pichincha as the dominant player, holding 28.3% of the market. It is followed by Banco Guayaquil with 12.7%, Banco del Pacífico with 12.6%, Produbanco with 11.9%, and Banco Internacional with 7.9%. These institutions collectively account for a significant share of Ecuador's banking assets, reflecting their strong presence in the market.

Market Share by Consumer Loans

In the consumer lending segment, Banco Pichincha leads with a 24.6% market share. Banco del Pacífico follows with 16.9%, while Diners Club holds 12.6%. Banco Guayaquil and Produbanco complete the top five with 12.2% and 11.3%, respectively. The concentration of consumer credit within these banks highlights their strategic focus on retail banking and credit expansion.

Market Share by Total Deposits

In terms of deposits, Banco Pichincha holds the largest share, managing 29.5% of total client deposits. Banco del Pacífico and Banco Guayaquil follow with 12.9% and 12.3%, respectively. Produbanco holds 11.9%, while Banco Internacional accounts for 8.2%. The strong deposit base of these banks ensures their ability to fund loans and maintain financial stability.

Profitability Ranking

Profitability remains a key metric in evaluating banking performance. The highest net results in December 2024 were reported by Banco del Pacífico (USD 158 million), followed by Banco Pichincha (USD 150 million) and Banco Guayaquil (USD 120 million). Banco Bolivariano and Banco Internacional generated net profits of USD 66 million and USD 57 million, respectively. These figures underscore the ability of these institutions to generate returns despite market fluctuations.

Rankings DataSet download (.xlsx)

The Ecuadorian private banking sector continues to evolve, with leading banks consolidating their positions through asset growth, strategic lending, and deposit acquisition.